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Babson College Further Invests in Blue with Course Evaluations and Text Analytics

Montreal, Canada – June 8, 2015 – Babson College has extended its use of Blue to include course evaluations and text analytics in order to enhance the teaching and learning experience. A user of Blue 360 degree feedback for the past 10 years, the institution chose to expand its use of the system to further streamline feedback processes.

To help achieve its goal of innovation, Babson College will utilize Blue course evaluations and text analytics to obtain actionable insights. With Blue, the institution can quickly generate detailed reports and customize how the results are displayed to meet a variety of stakeholder needs. Blue Text Analytics (BTA) will enable the college to process, analyze, and act on qualitative student feedback to increase engagement and improve data quality. Going beyond keyword and sentiment analysis, BTA will allow Babson College to convert student comments into meaningful themes and quantifiable results. In leveraging Blue, the institution can ensure continuous improvement by monitoring real-time results and by tracking progress over time.

Located in Wellesley, Massachusetts, Babson College is an independent, not-for-profit institution that focuses on entrepreneurship. Ranked #1 for entrepreneurship for 20 years in a row by U.S. News & World Report, the college continues to evolve and renew the teaching and learning experience on a continual basis. Home to over 2,900 students, Babson College is a dynamic living and learning laboratory, where students, faculty, and staff work together to address the real-world problems of business and society


Margaret Page
Communications Specialist
(514) 938-2111 ext. 254

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